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El Monte Carne Seca - Branding + Packaging Design + Website
Name
El Monte Carne Seca
Type of project
Branding + Packaging + Website
Concept
Dried meat, jerky, charqui, or however you know it in your city, this is a healthy, natural product that has the possibility of marinating it with an endless number of ingredients to form its own personality in each flavor.
This is what EL MONTE represents, a brand of healthy snacks that seeks to provide a unique essence to what the market currently offers.
Keywords
Branding/Packaging Design/Web Design/
Graphic and communication design / Service design/ Product design
Strategy:
With the purpose of generating synergy between client and product, we sought to develop an innovative, disruptive and essential packaging for the consumer to identify with the brand. A user experience strategy was developed through the packaging with the purpose of attracting the customer's attention to the flavor, quality and texture offered by EL MONTE.
Design:
A minimalist design proposal was developed, but with details that provide the user with personality and originality. Looking for a completely different strategy to what the market currently offers.
Experience:
How do you imagine a dried meat snack? From everything you thought, EL MONTE offers a different concept, elegant, eye-catching and that the user recognizes the quality and flavor from the moment he sees the product displayed on the shelf.
CARNE SECA
HABANERO
CARNE SECA
JALAPEÑO
CARNE SECA
ORIGINAL
MACHACA
ORIGINAL
MACHACA
HABANERO
CARNE SECA Y MACHACA
ORIGINAL
HABANERO
Y JALAPEÑO
#ELSABORDELMONTE
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